Solving Marketing Problems With Perceptual Fingerprints
An introduction to PivotNine's Perceptual Fingerprintâ„¢ technique for analyzing product/market fit.
An introduction to PivotNine's Perceptual Fingerprintâ„¢ technique for analyzing product/market fit.
Using the Pain/Awareness Matrix to understand customer pain, and how you can help them.
To tell better tech stories, you need to figure out who you really are and what makes you special. And then do it on purpose.
Try to write down your current positioning. You'll flush out a lot of problems in the process.
Finding a strong position for your company helps everyone to make better decisions.
Pure Storage has extended its FlashArray//X product line with new Optane-based DirectMemory.